Back in the Day: Thin Wasn't Always In

There was a time when "skinny" wasn't something to strive for--it was something to be avoided. We don't think it's all that helpful to say that one body type is more beautiful than another (whether it's skinny or shapely), but it is pretty interesting to see how the ideal has changed so drastically over the years. There was a time when women actually paid money for a product called "Wate-on." Today? Girls and women put themselves through hell to get weight off.

Check out this gallery of vintage weight gain ads.

cmysko's picture


zania's picture

Wow i wish i lived backed then
cantdoit4's picture

True! In old movies, you can see that the female lead cast have always been chubby and a little bit fat but never thin. It isn't that appealing back then. - Marla Ahlgrimm


How many times per week do you see ads for "bikini bodies"?

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